Tiktok and Global Music have reached a cooperation to promote short video and music industry.

Recently, the video social platform Tiktok and the Global Three Corporation of the Global Music Group (UMG) announced a long-term cooperation.

According to the cooperation agreement, Tiktok users will be able to create short video using all of the music companies, and the music creators will also obtain "fair remuneration".

The two sides will also initiate a "Global Alliance" to explore more possible possibilities of music and short video.

Tiktok revealed that this cooperation guarantee Tiktok users can choose a short video of favorite music creation from the world's largest copyright log library.

The protocol song range covers all the music recorded by the artists of the Global Music Record, and all songs created with the Global Music Publishing Group (UMPG).

Whether it is a U2 band, Rihana's song, or the performance of the Berlin Philharmonic Group, can be used as a background music for Tiktok videos.

MARC CIMINO, Chief Marketing Officer, Global Music, Copyright Management Group, said: "The two companies have set an example for the entire industry: social platform recognizes, respect musicians, and give them appropriate income; and music works to short video and social platform Creative and vitality.

"Tiktok has become a force that can not be small in the global music.

More than a year, Tiktok helps many old songs in the world's popular gold song list, including the "Dreams" of the Fleetwood Mac band, "DRIVER's license", etc.

Olivia Rodrigo, etc.

At the same time, many people creators also embarked on the professional music path because Tiktok.

For example, in Tiktok, the postman Nathan Evans, who was red, was quited, and now quit the postman work, which officially signed the company's label.

The music industry is also increasingly recognizing the importance of social platforms and net red on the company's profitability.

Michael Nash, Executive Vice President of Global Music Group Digital Strategy, said: "Cooperation with Tiktok can deepen the connection between artists and fans, and attract more new fans.

Cooperation with Tiktok can not only bring remuneration for our musicians, but also become artists An important part of the world.

"Tiktok global music person OLE OBERMANN said," Our platform has born many popular songs on the music list, gaining the use of the world's largest currency library, will continue to bring our community Inspiration.

"Before the cooperation with global music, Tiktok has signed an agreement with many major companies in the music industry.

Last year, Tiktok and the three major recordings of the two-Sony music, Warner Music has reached a similar cooperation.

At present, Tiktok's cooperation objects have covered the entire popular music industry.

For the music industry, Tiktok has become critical.

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